We are pleased to invite you to a seminar hosted by NBA China with the support of Jotun, one of Norway's leading multinationals that has made ESG a core part of its global strategy and daily operations. The event will explore how Jotun puts ESG into practice in China, showcasing real cases and practical insights on turning global principles into local action.


ESG has become an essential part of how businesses create value, manage risks, and demonstrate responsibility to stakeholders. For multinational companies operating in China, embedding sustainability into both strategy and daily operations is no longer optional—it is critical to competitiveness, resilience, and long-term trust. This seminar will showcase how Jotun translates these principles into practice in China, integrating sustainability into its operations, products, and community engagement.


As one of Norway's leading multinationals, Jotun has made ESG a cornerstone of its global strategy—embedding sustainability in product innovation, production processes, governance, and social responsibility. During the seminar, Jotun will highlight concrete cases from its operations and ESG initiatives in China, demonstrating both strategic approaches and measurable outcomes.


Through Jotun's experience, the seminar also reflects the broader role Norwegian companies play in driving ESG impact in China—building sustainable value, strengthening stakeholder trust, and contributing to the country's green transition.

Program Highlights:

  • Sustainability in Jotun, China & North East Asia
  • Overview of why sustainability is core to Jotun, and how it is integrated across products, operations, and communication.
  • Jotun COSCO Marine Coatings (JCMC) and Qingdao Factory
  • Steps taken to implement ESG in the market and at the factory, why these are critical for operations, and how they have brought measurable benefits such as stronger customer relations and improved efficiency.
  • Chun Lei Class CSR Program
  • Jotun's long-term engagement with the Chun Lei Class, outlining how the collaboration began, its development over time, and the positive outcomes achieved for children and the community. The session will also feature reflections directly from the students involved.


This seminar will provide both strategic perspectives and practical examples of how ESG can be integrated into business operations in China. With Jotun as a leading example, it will showcase how Norwegian companies are building sustainable value and creating lasting ESG impact in the Chinese business landscape.


We warmly welcome you to join us for an inspiring evening of learning, exchange, and networking.


Event Details

Date: 16 October 2025

Agenda: 17:30PM – 20:30PM

17:30-18:00 Registration

18:00-19:30 Presentation & Q&A

19:30- Dinner

Venue: 上海浦东陆家嘴世纪大道8号,上海浦东丽思卡尔顿酒店,3楼多功能B厅

Beige Room, 3F, The Ritz-Carlton Shanghai, 8 Century Avenue, Lujiazui, Shanghai

Speakers

  • Michelle Ystad Eriksen (Marketing Director Northeast Asia)

    Michelle Ystad Eriksen

    Marketing Director Northeast Asia

    More Information

  • Tracy Wang (Human Resources Manager at Jotun COSCO Marine Coatings (Qingdao) Co., Ltd. 中远佐敦船舶涂料(青岛)有限公司)

    Tracy Wang

    Human Resources Manager at Jotun COSCO Marine Coatings (Qingdao) Co., Ltd. 中远佐敦船舶涂料(青岛)有限公司

    More Information

  • Nikolaos Markakis (General Manager 总经理 at Jotun COSCO Marine Coatings (Qingdao) Co., Ltd. 中远佐敦船舶涂料(青岛)有限公司)

    Nikolaos Markakis

    General Manager 总经理 at Jotun COSCO Marine Coatings (Qingdao) Co., Ltd. 中远佐敦船舶涂料(青岛)有限公司

    More Information

Tickets