We would like to invite you to an insightful seminar on Strategies to Create Business Opportunities through Digital Channels. In today's fast-paced digital economy, navigating China's online landscape is key to unlocking new growth opportunities. With over a billion internet users and a highly dynamic digital ecosystem, China presents immense potential for businesses—but also significant challenges. Success in this market requires a tailored digital strategy that integrates localized content, data-driven marketing, and strategic sales approaches.

This event will equip you with expert knowledge and actionable strategies to help your business enhance brand awareness, engage target audiences, and drive measurable business outcomes through China's most effective digital platforms. Whether you are an established company or looking to enter the Chinese market, this seminar will provide valuable insights and practical case studies to strengthen your digital approach.

Key Takeaways

• Understanding China's Unique Digital Landscape

Gain an overview of key digital platforms and how they function within the Chinese market, including WeChat, Baidu SEM, Zhihu, Douyin, and more.

• Strategic Marketing & Sales Integration

Learn how to align marketing efforts with sales objectives to maximize digital impact, generate leads, and improve conversion rates.

• Optimizing Key Digital Channels

Understand how to structure a marketing plan that delivers tangible business results, leveraging content, advertising, and social engagement.

• Case Study: From Zero Digital Presence to Market Success

Explore how a leading Nordic company built a strong digital presence in China, going from no digital footprint to generating 30% of its leads through digital channels in just 24 months.

Date: 17 April 2025

Time: 16:00 – 16:30 Registration

16:30 – 17:30 Presentation & Q&A

Venue: No. 70 Yongfu Rd. Xuhui District 徐汇区永福路70号(Finger food and beverage will be provided)